I. Corporate Logo

1. Logo of China Metallurgical Group Corp. (see Fig. 1)

Fig. 1: Logo of MCC

2.Logo of China Enfi Engineering Corporation (see Fig. 2)

Fig. 2: Logo of ENFI

The logo of ENFI is consisted of letters “ENFI” and the corporation name both in English and Chinese. “ENFI” is a shortening word for “Central Engineering Institute for Non-ferrous Metallurgical Industries”, which reminds us of ENFI’s history. Also, “E” stands for Engineering, “NF” for Non-ferrous and “I” for “Institute”.

The logo is composed of straight but flexible lines with great accuracy. The ratio between curves and straight lines demonstrates uniqueness of the brand. Letters are positioned like a rational and harmonious formula, which uniquely synchronizes characteristics of nonferrous industry into stability and inventiveness. The stream-line design shows the image of ENFI staff, who are determined, coordinated, progressive, active and energetic. Meanwhile, the cool color of blue combined with frameless design is symbolic of knowledgeableness, openness and tolerance. To sum up, the whole design, simple but meaningful, distinguishes ENFI’s corporate identity with being technology-oriented and effective.

II. Corporate Culture and Philosophy of MCC

General Strategy of MCC

Increase innovation, strengthen and expand, sustain growth and stability

General Goal of MCC

Becoming one of Fortune 500 by 2010

Motto of MCC

Commitment, faith, coordination and progress

Management Philosophy of MCC

Credible and faithful to the society,

Proud of meeting needs of clients

III. Corporate Culture and Philosophy of ENFI

Goal of ENFI:

ENFI is striving to be the most faithful international engineering corporation。

Mission of ENFI:

Great fortune is made and successful enterprise is established upon resource development with intelligence, experience and inventiveness.

Core Value of ENFI:

People-oriented, excellent, moral, sharing, open and tolerant, as well as effective and profitable

Work Style of ENFI:

Responsive, committed, practical, cooperative and progressive